Home inspectors across the country give their best advice on the topic of the month. This month’s question is:
What’s the most effective marketing decision you’ve ever made for your home inspection business?
“Make sure the BNI group has a strong power team of real estate professionals that can refer you business. Examples would be real estate agents, loan officers, insurance agents, skilled tradesmen, etc.”
~ Lee Harless, owner of Safe and Sound Inspection Service in Huntington, West Virginia.
“Getting someone ELSE to answer my phone so I don’t interrupt an inspection with a sales call and get both parties upset.”
~ Bob Sisson, owner of Inspections By Bob in Boyds, Maryland.
“…Indoor air quality and mold testing and writing scopes of work account for 40 percent of my business. I also do commercial inspections and expert witness work. So I would say diversification is a strong marketing tool.”
~ Jim Dietrich, owner of AAA Home Inspections in Flushing, Michigan.