Question of the Month: Advice from Home Inspectors

Home inspectors across the country give their best advice on the topic of the month. This month’s question is:

What’s the most effective marketing decision you’ve ever made for your home inspection business?

“By far joining a BNI group.”
~ John Keener, owner of Mountaineer Inspection Services in Bridgeport, West Virginia.

“Make sure the BNI group has a strong power team of real estate professionals that can refer you business. Examples would be real estate agents, loan officers, insurance agents, skilled tradesmen, etc.”
~ Lee Harless, owner of Safe and Sound Inspection Service in Huntington, West Virginia.

“Getting someone ELSE to answer my phone so I don’t interrupt an inspection with a sales call and get both parties upset.”
~ Bob Sisson, owner of Inspections By Bob in Boyds, Maryland.

“…Indoor air quality and mold testing and writing scopes of work account for 40 percent of my business. I also do commercial inspections and expert witness work. So I would say diversification is a strong marketing tool.”
~ Jim Dietrich, owner of AAA Home Inspections in Flushing, Michigan.

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